Business Class Notes 06.10.2010

   Entrepreneur:
-Ownership
-Management of resources
-Leadership and taking risks (Courage) 
   You have to take risks in order to gain profit.
-Creativity
-Innovation.
   Creativity is to look at something that everyone is looking but seeing something different. (artists)
New way, pass the surface and see beyond. Creativity and innovation is to take something and interprete it to the current conditions and sell it in order to gain more profit. (McTurco, Sultanahmet K
   The main purpose of a business company is not to gain money, its what they do in order to continue operating, otherwise they would collapse. The main purpose is to fulfill customer's expectations. Provide the products they need and desire. You should find the purpose by looking at the bigger picture, its not just what the company is capable of, its deeper than that.
   Specialization has benefits and disadvantages. The upside of specialization is to increase productivity and efficiency. The downside is that the employers get bored and distracted, as a result the quality decreases. A library can specialize at history books, a car company can specialize at producing hybrid cars. The departments exist for the specialized employers. The bigger the company is, the more departments and specialized workers you need. Specialism does not mean you are capable of doing only one thing for the rest of your life. Specialism has to do something with size, scale. If you are a dean at a school, you should also be ready to be the general director one day, or to cover for him/her.
   A system is any sort of thing where you have inputs (imkan) coming in (this is called the throughput or the process) and producing outputs accordingly. Feedback creates more inputs by commenting, advising on your output so that you will make the system and the products better next time. A system can be a part of a bigger one. For example, your body is a system but it also has subsystems like the respiratory system.öftecisi) Discipline and patience. The people we are working with is as important as gaining money, they are related to each other.